One day which has previously seen sets from Sam Fender announces 2024 Newcastle date

Music development agency Generator has announced its latest upcoming showcase event in partnership with BBC Radio's dedicated platform to amplify unsigned and under-the-radar UK music talent. 

With support from BBC Introducing, Generator Live will take place on Saturday, October 5 2024 at Newcastle’s Boiler Shop.  

The festival is billed as a unique opportunity for local artists to showcase their talent and get in front of the right people in the music business.  

Past performers at Generator Live have included the likes of North Tyneside star Sam Fender. 

As well as choosing some of the region’s top established talent, Generator Live also has several openings for undiscovered acts which will be picked by its selection panel of experts and industry tastemakers from BBC Introducing. The event will also collaborate with Newcastle-based music and culture agency Nrthrn Baby to provide slots to underrepresented artists with a specific focus on grime and rap.  

Last year, the event hosted the likes of alt-rock band Venus Grrrls, singer-songwriter Lizzie Esau and hometown favourites Little Comets. This year, Generator Live has claimed they have several incredible artists ready to go.

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Already picking up tracktion on streaming services, Whitley Bay born L Devine’s debut album, Digital Heartifacts has set her status as one to watch on the day.

After trading London living for North Tyneside and switching record labels, the 26-year-old’s 2019 debut EP, Growing Pains, initially propelled her to success. Described by Charli XCX as “the motherf***ing future”, and a Gay Times’ Elevate Emerging Star in Music honouree, her headline set is expected to be a perfect way to close the day.   

Self-described as ‘Small Town Man, Super Massive Journey’, Finn Forster is taking his music from Middlesbrough to all corners of the UK - including the one day festival. His track, ‘On My Mind’, has been seen Radio 2 airtime while BBC Music Introducing in the North East has recently given the single ‘Stay Right Til The End’ its first-ever radio play, and he has been given various festival slots across the UK.  

Other confirmed acts include Courtney Dixon, The Peevie Wonders and Ne-O.

Mick Ross, Generator’s CEO said: “Collaborating on Generator Live with BBC Introducing is both a celebration and a privilege as we focus on the incredible wealth of talent present in our region. Building a community between audiences and artists is at the core of our work at Generator. It’s a tradition we’re proud of and hope to continue within our work to build a sustainable music industry here in the North East that ensures access for all.” 

DP Phillips, Venue Director at Boiler Shop added: “As Generator’s main mission is to create and maintain a sustainable music industry in the North East that is accessible to all, we could not be happier that they have once again chosen Boiler Shop to host their annual showcase here on Saturday 5th October.” 

Tickets for the event start from £13.20 and are available online now.